BLACK SQUARE

Kazimir Malevich

1916

Black Square. Kazimir Malevich. Oil on canvas. 1916. 

Kazimir Malevich's Black Square is the icon of the non-representational art. For the first time in history someone created an image of a Non-Image. A painting of nothing. 

He called it  "A zero point of painting".

“It is from zero, in zero, that the true movement of being begins"

"Black Square is the experience of pure non-objectivity in the white emptiness of a liberated nothing"

Suprematism was a symbolic rebellion of artists who believed that art should transcend subject matter. They believed that the truth of shape and color should reign 'supreme' over the image or narrative.

Black Square was the death of Art as a representation of an object. But it was still An Object.

A hundred years later things have changed

 

Art is no longer an Object. A work of art is a means to an end.

BLACK SQUARES QR

2017

O C-B

"Black Squars QR". OC-B. Oil on canvas. 2017 

"Black Squares QR" is... a QR code. This painting, seemingly just depicting random squares, represents something much more important. For if you point a mobile phone with your QR Reader app, it will take you to the places which can be varied and unimaginable, or dark, or light, or boring, or exciting. A painting became a Portal. A Key. A Path to the Unknown.

Today, this Path led you to this site. Next time, it may take you somewhere completely different. 

The life of the "Black Squares QR"'s Owner will never be dull. Each day, pointing his mobile phone at it, he can never be sure what to expect. He can be taken to Hell, or to Haven. He may weep, or he may stay untouched. Depending on the artist's mood, the content of the target may be forever changing.

Black Squares QR is a 3d object which means nothing on its own - just a few bits of nothingness, each shaped like a square. With the help of a QR reader it becomes everything. Love, hate, longing, desire, laughter, despair, content. This simple traditional oil painting turns out to be just a link, a portal, to the realm of the Unknown and Unexpected. 

ONCE THE PAINTING IS OWNED BY SOMEONE, THE CONTENT OF THIS WEBSITE WILL BE FOREVER CHANGING. 

Black Squares is probably the first traditional oil painting in the world in which the form is not only separated from the content, but acts as a link, a bridge, -  to its content.

Art has stopped being an object.

Art is a message

Art is a Portal

Art is Brand